Product Marketing Specialist en Prey

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What is Prey
Prey Inc. (preyproject.com) is a Chilean software company with +10 years in the market, which developed a security and tracking software for electronic devices used worldwide. When we say global, we mean it! We have over 7 million users and thousands of companies trust us with their device’s security.

Our data security and device management tool is adapted to manage large device fleets, helping recover and organize thousands of laptops, phones, and tablets across the world. How does Prey do it? With a great inventory, global tracking capabilities, geofencing, and remote actions that help secure the device.

We are growing as a company and we’re working on developing new opportunities for the coming years. Meaning, you’ll find many new adventures inside our ranks with lots of possibilities for professional growth.

Postulaciones en getonbrd.com.

Job functions

The Role

This is a promoter/educator role. As a Product Marketing Specialist, you’ll help marketing/sales teams define the go-to-market strategy for new product launches and product positioning to create differentiation. While you will be reporting to the CMO, you will work closely with product, sales, and support teams to drive product activation & adoption initiatives. You will also collaborate with these teams to synthesize the value proposition and brand positioning. We are looking for someone who can write but also knows how to get the word out in different formats.

This is a great opportunity to wear many hats, take ownership, and make an impact!

How can we describe the profile?
It’s a mixed marketing/product role with great solid Inbound knowledge & communication experience. Familiarity and an interest in the tech security industry and top-notch English are a MUST.

The Work

Conduct market research to understand the competitive landscape and target personas needs
Work across teams to plan new product features and capabilities launches
Help define market positioning, messaging, and narrative initiatives
Produce all web-related and external landing pages copy elements
Maintain and update all external Prey directories pages (G2, capterra, etc)
Collaborate with the Product team to drive product adoption for new and existing features through strategic communication campaigns
Support the Sales team to produce and maintain a library of sales enablement collateral (one-pagers, webinars, product demos, pitch decks, product uses cases, testimonials). Do what it takes to make it easier for them to sell and upsell.
Collect feedback from customers and product/support teams on resources that will support Prey market positioning & content marketing efforts.
Assist content & comms team in the development of compelling content (blogs, webinars, emails, case studies, educational content) that drives demand generation programs
Lead any email marketing campaigns.

Qualifications and requirements

The Skills We’re Looking For

At least 3 years of experience working in digital marketing roles
Experience working for startup companies whether in-house or through agencies
Flawless English and Spanish writing/speaking skills
Experience with content creation for blogs, press, emailing, landing pages.
Exceptional writing and editing skills
A collaborative, team-oriented attitude
Experience with Inbound Marketing
Passion and a strong understanding of the tech industry
An analytical mind and interest in using data to optimize/scale marketing strategies
Responsible for personal time management to meet personal, and global goals

Desirable skills

Extra Points for the following:

Experience in product marketing roles
Experience working for tech/security companies
Communications related background
Experience with marketing tools such as ActiveCampaign, Google analytics, Wordpress, and Intercom /or similar alternatives/, such as Hubspot, Drip, Drift, etc
Experience in audio-video projects

Conditions

Perks & Benefits

Partially working from home
WFH bonus for remote expenses
Access to courses and skill development
Team activities and yearly trips
Parental leave over legal

GETONBRD Job ID: 21289

Biblioteca física Acceso a biblioteca de libros en papel dentro de la oficina.

Horario flexible Entrada y salida flexibles, libertad para realizar trámites personales o familiares.

Espacios para charlas internas Prey entrega espacio para realizar presentaciones o charlas en horarios de trabajo.

Teletrabajo opcional Algunos días puedes trabajarlos desde tu casa.

Estacionamiento de bicicletas Hay un lugar privado para estacionar las bicicletas.

Biblioteca digital Acceso a libros y/o suscripciones digitales.

Viajes o retiros de empresa Actividades de integración del equipo fuera del espacio de trabajo.

Computadora Prey proporciona una computadora para tu trabajo.

Bono de educación Prey cubre algunos gastos de educación relacionados con el puesto.

Bono por desempeño Existen pagos adicionales al sueldo especificado si se cumplen objetivos.

Coaching personal Prey ofrece consejería personal para sus empleados.

Vestimenta informal Prey no exige ningún código de vestimenta.

Bebidas y snacks Prey ofrece algunas bebidas y snacks de libre disposición en la oficina.

Política de trabajo remoto

Temporalmente remoto por COVID-19

El trabajo es remoto sólo durante las restricciones sanitarias por COVID-19.

Prey https://www.getonbrd.com/companies/prey-inc Seguir